Insider Co-founder and Chief Executive Officer
Currently Co-founder and Chief Executive Officer at Insider,
responsible for running efficient operations, building a strong
company culture for a team of 900 Insiders from 41 different
nationalities, managing overseas growth, supporting sales and
marketing teams, sharing and developing Insider’s technology.
Following studies at London School of Economics, completed a
Master's Degree at Shanghai Normal University. During her time in
China, worked as an investment consultant in global companies like
PepsiCo and Vestel. After gaining international experience working
and living in the Middle East, UK, China, Asia Pacific and Russia,
equipped with skills and know-how to create a global product
Being a 1X entrepreneur, founded Insider, a Sequoia-backed, AI-led
B2B martech platform in 2012 with five fellow co-founders upon
their lucrative exit from a highly prestigious language school. Since
then, Insider flourished into one of the most progressive martech
companies across 26 countries spanning EMEA, APAC, LATAM & the
USA, and was named a Leader in Gartner, Forrester, and G2 this year.
Insider empowers marketers behind the growth of top brands;
Samsung, IKEA, GAP, MAC, Virgin with industry-first technologies.
Being a highly influential tech enthusiast and a thought leader,
invited to speak at leading technology events to discuss latest trends
and advancements in the customer experience delivery space.
Granted the Most Successful Woman Entrepreneur of the Year by
Microsoft and was awarded by Junior Chambers International (JCI).
Selected as an Endeavor Entrepreneur in ISP-2014. Ranked as one of
the top three women CEOs outside of the US by Crunchbase and
received many prestigious awards including Top 25 CEOs for
Europe, Top Women CEOs in SaaS by TSR, and The Lindas by
Endeavor (granted to the top 3 CEOs worldwide).
Welcomed President Barack Obama for a fireside chat at
RESHAPE’21 (reshapesummit.com), Insider’s annual leadership
summit with dedicated stages for Sustainability, Dive